Video is arguably the most effective content marketing strategy in use across social platforms. Research shows that up to 51 percent of marketing specialists state that video has the best or the highest return on investment (ROI) of any marketing content.
Infographic design is all about the use of visuals. This is why you should consider converting infographics to short, animated videos. You can achieve this effortlessly, simply by repurposing your visual assets.
You can find many modern video tools for converting infographics to animated video content, or utilize a third party service to do this for you professionally. Animating the visual elements in your infographic design will bring it to life almost instantly.
You can make it more unique by adding voiceover audio and closed captions, This, will guide viewers seamlessly through the entire video and make your content more accessible, which is often overlooked.
Once you are done, share these short-animated videos on YouTube, Vimeo, Facebook, etc.
Converting your infographic design to videos is a perfect way to repurpose content. It is also an excellent way you can drive infographic engagement to the maximum.